Royal Caribbean Cruises and World Wildlife Fund (WWF) has announced a five-year global partnership to help ensure the long-term health of the oceans.
The partners will set measurable and achievable sustainability targets that will reduce Royal Caribbean’s environmental footprint, raise awareness about ocean conservation among the company’s more than five million guests and support WWF’s global oceans conservation work.
The targets announced focus on supply chain sustainability and emissions reductions through 2020. Royal Caribbean and WWF also are working together to develop targets aimed at strengthening the company’s sustainable sourcing strategy and its destination stewardship and sustainable tour operations platforms.
“Our mantra at Royal Caribbean is ‘Continuous Improvement,’ and this partnership with WWF represents a great opportunity to make a big step forward in meeting our special responsibility to protect the oceans,” said Richard D. Fain, Chairman and CEO, Royal Caribbean Cruises. “It is also gratifying to see that our determination to make a meaningful difference is shared by our employees and our guests. This new partnership aligns all of us at RCL with WWF’s mission to conserve the world’s oceans. Together we are setting aggressive goals and together we will start implementing them right away.”
“The threats that are facing the ocean are greater than ever – in the last 30 years, some ocean wildlife populations have declined by nearly 50 per cent. If we are going to reverse the downward trends, we must take serious steps to repair, restore and protect the oceans,” said Carter Roberts, WWF-US President and CEO. “This initiative centres on two core concepts: first, committing to specific and measurable targets to reduce carbon emissions, increase sustainable sourcing and build destination stewardship; and second, comprehensively engaging their millions of travellers to learn about the ocean and then act to help save it.”
Royal Caribbean will also financially support WWF’s global ocean conservation work through a $5 million philanthropic contribution during the partnership, and will collaborate with WWF to build global awareness about ocean conservation issues among its millions of passengers.