Retail is of particular interest to Chinese hoteliers, with some hotels having up to 50 inhouse luxury boutiques. At Fairmont Peace Hotel Shanghai, GM George Wee is employing a savvy means of combating a growing preference to shop overseas and online: by showing limited-edition watches, displayed on a one-to-one basis, to guests in the comfort of their rooms. The inroom showcase is set to be particularly popular in the hotel’s Nine Nations suites, which were redesigned in 2010 in honour of the hotel’s founder, Victor Sassoon.
The Shanghai luxury hotel features 270 guestrooms and 39 luxurious suites, which blend Art Deco-inspired furnishings with modern amenities. The Fairmont Gold executive floor includes private check-in, lounge access, continental breakfast and afternoon canapés.
Fairmont expands in Mexico, Morocco & Saudi Arabia
In other Fairmont Hotel news, the hotel operator and Mota-Engil Tourismo has announced the development of a new 250-room luxury hotel and additional private residences along the Riviera Nayarit in Mexico. The sparkling new Fairmont Costa Canuva is slated to open in late 2018 and will reside within the new master-planned seaside community, COSTA CANUVA, on the Riviera Nayarit. The Costa Canuva development is set along kilometres of pristine beach, just north of Punta Mita and approximately 64 kilometres north of Puerto Vallarta International Airport.
In addition, Fairmont has announced the signing of two new luxury hotel developments in Morocco and the Kingdom of Saudi Arabia. The two new projects include Fairmont Taghazout Bay, Morocco and Fairmont Al Khobar, Saudi Arabia, which are both scheduled to open before 2020. The development of these properties will see Fairmont’s luxury hotel portfolio in the Middle East, Africa and India (MEAI) region increase to 20 hotels by 2020, more than doubling the regional pipeline and boosting the brand’s presence within two major economic and tourist hubs.
“The market for luxury accommodations in Morocco and Saudi Arabia is growing at a rapid pace with an excellent outlook for investment performance,” said Sami Nasser, Senior Vice President of Operations for FRHI in the Middle East, Africa and India (MEAI). “We are happy to increase our presence and our commitment to these dynamic regions and look forward to successfully launching these new hotels while continuing to explore future development opportunities throughout the region and globally.”
Fairmont joins Accor
2016 marks exciting new chapter for Fairmont Hotels & Resorts as the luxury brand joins AccorHotels Group, one of the world’s largest global hotel companies. This historic milestone offers an unparalleled growth opportunity for Fairmont, and instantly positions AccorHotels as a global hospitality leader and a key player in the luxury hotel market.
AccorHotels operates in more than 95 countries, and together with Fairmont and its sister brands Raffles and Swissôtel, will grow to more than 4000 recognised luxury, midscale and economy hotels and resorts, including Sofitel, Pullman, MGallery, and Novotel.

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