The first business platform dedicated to international MICE products has officially opened




Get Global has announced the launch of its website, providing information on how to register for this much-anticipated event, and exclusive opportunities for early-birds. Get Global, to be held next July at Sydney’s brand-new International Convention Centre, will be the first MICE business platform in Australia dedicated exclusively to outbound product.

“Get Global’s innovative format comes as a result of planning and communication with the trade. Having the event on a Friday enables international exhibitors – or Go Getters – a full working week to network and build connections with Australian buyers, finishing their week with the Get Global event.

“We learned from the industry that our exhibiting partners are keen to utilise the Get Global platform to host local and interstate buyers to showcase their products during a lunch or dinner event and securing their place early will enable them to lock in their guests sooner,” says director Donna Kessler.

Following the recent announcement of the launch of Get Global there has been significant interest in this innovative event, from both buyers and sellers, and the website provides detailed information on the many ways exhibitors can benefit by participating, and gives exhibitors and buyers the opportunity to register early online.

This one-day trade show is an open format where buyers are not committed to pre-scheduled appointments with sellers that are not relevant. They will simply receive a programme prior to arrival, so they are able to select specific product relevant to them.

“Get Global is moving away from the ‘normal’ trade display set up. Instead, we are taking you on a journey around the globe and, as an exhibitor, all you need to pack is yourself plus your favourite presentation device,” adds director Gary Bender.

Using an open plan floor design, the Get Global layout will be segmented into geographically themed zones for Go Getters to exhibit. Each zone will be fully furnished and appropriately themed with a mix of props, feature walls and vinyl prints.

“Go Getters simply turn up and instantly begin connecting with buyers. Every zone will be visually inviting to incentivise buyers to travel their way around the ‘globe’,” says Bender.

Get Global will be held in The Gallery, at the International Convention Centre on Friday 28 July 2017.


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