PARKROYAL has collaborated with technology start-up Townske to launch PARKROYAL Picks, the brand’s first mobile application which offers access to more than 1000 beautifully curated guides in the cities where PARKROYAL has a presence.
From the vibrancy of Sydney and Singapore to the cultural diversity of Ho Chi Minh City and Yangon to the culinary delights of Penang and Kuala Lumpur, these curated guides have been handpicked by the most passionate of travellers and locals, as well as the hotels’ concierges, who love the city they live in. Accessible on the PARKROYAL Hotels & Resorts website and available as a complimentary download on iOS and Android devices, each guide is a unique compilation of useful tips, hidden gems and best-kept secrets that only locals know – from the latest bars and the most Instagram-worthy cafes to quaint little side streets and not-to-be-missed dining experiences – presented in a clean format.
Designed to support the hotel concierge, PARKROYAL Picks also recommends nearby places based on location, which is a particularly useful feature for planning a trip and navigating the local area, as PARKROYAL guests can create a list of saved places to refer to while on the go, drawing from guides such as “Things to Do When it Gets Dark in Singapore” and “Sydney’s Perfect Picnic Spots” to the “Best Seafood Restaurants in Penang”.
Named one of five “Australian Start-ups to Watch” by Business Insider, and featured on Huffington Post Australia as one of the “Best Travel Apps for a Seamless, Stress-Free Holiday”, Townske allows users to explore any city in the world by following the mini-guides of like-minded travellers.
“The new generation of travellers are demanding community-driven, authentic experiences that appeal to their interests. The old ways of offering concierge just don’t work for them. With digital disruption assured in the hotel industry, PARKROYAL Hotels & Resorts is taking a forward-thinking approach in this partnership with Townske. Now PARKROYAL can offer all the benefits of a full-service hotel and also provide their guests with hyperlocal experiences that will help build guest loyalty and retention,” said Daniel Clark, Townske Co-Founder and CEO.