International Luxury Travel Market (ILTM) Asia will become ILTM Asia Pacific and move to Singapore in 2018, taking place 21 – 24 May at the Marina Bay Sands Hotel.
A new event, ILTM China will remain in Shanghai in October 2018, to be refocused for buyers and planners of outbound luxury travel from China. The changes were announced at the ILTM Asia 2017 Opening Forum in June by ILTM Portfolio Director Alison Gilmore.
“Research amongst our clients shows that the luxury outbound market is growing so fast that many companies are now separating their current and future business plans and marketing strategies to focus on China and Asia as two independent opportunities. ILTM has listened and is responding with two dynamic events dedicated to their own audiences.”
Alison Gilmore, ILTM Portfolio Director
ILTM Asia Pacific will be repositioned to represent the whole of Asia, bringing more international buyers, similar in context to ILTM in Cannes. “We will create the show to be as international as Cannes, with the same ambience, story and stature but set in the dynamic heart of Asia – Singapore – considered to be both the region’s gateway and its hub,” says Gilmore.
Asia Pacific surpassed North America for the first time in 2016 to become the region with the largest amount of high-net-worth wealth (World Wealth Report 2016). By 2025, the report states that AsiaPacific’s high-net-worth population would more than double to 11.7 million individuals. Luxury travel is outpacing ordinary travel in Singapore, Thailand and the Philippines and ILTM Asia Pacific will now focus on this growth, collectively bringing together international and regional luxury travel suppliers to boost and build their businesses from this dynamic region.
“We have attended ILTM Asia in Shanghai for the last 10 years and it has been incredibly successful for us. Moving the show to Singapore is an excellent chance for Asian buyers outside of China to source new luxury product from around the world. I know that this will be another successful event organised by ILTM who have continuously supported the global luxury travel industry.”
Carol Chen, Director, Diadema GroupChina
Regarding ILTM China specifically, Gilmore has said it will be a bespoke event with one-to-one meetings supporting pre-scheduled appointments, similar to other ILTM events in Japan, Africa and Dubai. International exhibitors will connect with hundreds of personally-sourced luxury planners and agencies from China only.