New Zealand Tourism Awards Supreme Winner: Haka Tourism Group



At last Thursday’s New Zealand Tourism Awards, Haka Tourism Group swept all of the awards in its categories, including:

  • Air New Zealand’s Supreme Tourism Award (the best of the best)
  • Business Excellence Award for Large Tourism Businesses (high performance on and off the field)
  • Tourism Marketing Award
  • Founder, Ryan Sanders, as Tourism Champion Award

Sanders commented “We would be lying to say we never dreamed this would happen, because we did – often – but it shows that hard work and dedication to our customer experience pays off.”

Over the past 10 years, Sanders’ Haka Tourism Group has experienced exceptional growth and is the proud recipient of the tourism industry’s highest accolade, the Air New Zealand Supreme Tourism Award.

Backed by strong brand positioning and innovative digital marketing, Sanders and the team has expanded the company to include small group, adventure, snow and mountain bike tours, and high-end snow tours, with the business growing at an average of 80% year on year.

Over 60% of Haka’s business can be attributed to the ongoing support and increased fan club of Australians.

There’s more to come, with new products geared towards the higher-end traveller expected to be launched to the Australian market shortly, with healthy commission rates and great industry discounts.

Adding to its award-winning portfolio of clients, Exposure Downunder is proud to be partnering with Haka Tours in Australia.  




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