Crown Towers Perth has set the benchmark in luxurious experiences since launching on 1 December 2016, so it’s no surprise that to celebrate its first birthday, the hotel group has taken this to the next level – and added a unique twist.
On 1 December, Perth’s premier destination hotel showcased the ultimate luxury leisure destination in a ‘Live-in Luxury Art Installation’ taking place inside its lobby.
As part of the installation, the hotel group plucked an unsuspecting couple off the streets of Perth to deliver the ultimate money can’t buy experience for them – all taking place inside a live art installation that had them enjoy the very best experiences Crown Towers has to offer in real-time.
For the voyeur in all of us, passersby and other hotel guests were able to witness the couple in situ living and sleeping in the lobby, enjoying everything from champagne to luxurious caviar spa treatments, five-star dining and the most decadent cocktails right through to being tucked up in bed with a hot chocolate.
In its first year alone the hotel has popped over 31,000 bottles of champagne and shucked almost 46,000 oysters, and has set a new benchmark in luxury accommodation not only in WA but in Australia. In its first 12 months of operation, Crown Towers has won over 10 awards at several of Australia’s best hospitality and tourism awards.
According to executive general manager Crown Perth Hotels, Andrew Cairns, the installation was a fun, quirky way to bring to life what sets Crown Towers apart as a hotel brand – its unparalleled luxury and experiences.
“Crown Towers is known the world over as the pinnacle of luxury. We’ve had a great first year here in Perth and have been amazed at how much the city has embraced and fallen in love with it,” Cairns said. “Crown Towers Perth has truly redefined the standard for high-end accommodation in market and what better way to celebrate that than by bringing to life some of those experiences in a fun way.”