Get Global, the one-day event exclusively showcasing international destinations for the Australian and New Zealand outbound business events market, launched its much anticipated 2019 Prospectus this week – foreshadowed in LATTE last week – detailing new features of the event.
The 2018 event sold out its exhibition space with 120 exhibitors and attracted 300 highly qualified buyers, 80% of which had over $200,000 to spend in the following financial year. Over 80% of exhibitors said they met 20–50 new buyers at Get Global 2018, and the quality of buyers exceeded their expectations.
Co-Founders and Directors, Gary Bender and Donna Kessler, said the continued success of Get Global is due to the event being designed and managed by people who buy outbound events.
“Donna and I have been buyers and sellers in this industry for a long time; we know what people want, need and expect. We have specifically made Get Global easy to engage with, and a great place to network, buy and sell,” Bender said.
“With Get Global, exhibitors don’t need to spend weeks preparing their teams, don’t need to invest in an elaborate stand, don’t need to worry about appointments, and don’t need to adhere to conversation time limits set by others. We’re all about building and growing international relationships, and every aspect of the event has that laser focus in mind.”
Donna Kessler said working with their buyers and sellers closely is vital to the Get Global team.
“We take all feedback seriously, have conducted extensive consultations, and made some additions to the event for both exhibitors and buyers,” said Ms Kessler.
Listening to feedback from the exhibitors and buyers, changes to the show in 2019 include:
- A brand-new exhibitor package that gets you more exposure.
- The buyer list will be shared with exhibitors before the show, so teams can prepare their sales pitches, ensuring targeted and valuable interactions.
- Insurance is now included in all packages, which makes exhibiting even easier. All you need is your favourite presentation device; Get Global do the rest.
- Brand-new floor plan.
- New discounted price for additional exhibitor passes.
- Updated sponsor opportunities.
- More presentations in the GET Smart Corner
- More in-zone catering to connect buyers and sellers
- More opportunities to network
“Every year our market is different, and so our show will evolve to reflect the needs and desires of people wanting to sell and buy international events. It’s a fine balance to connect exhibitors with genuine buyers and also provide the right amount of networking and educational incentives, however, we feel we have a great format that will drive substantial ROI for all involved,” Kessler said.
Virginia McCarthy, Business Development Manager, Conference Venues and Booking Services and Get Global Buyer said: “The exhibitors at Get Global were relevant to our business. I also learnt about new destinations who provided information and contacts for when the time comes for us to place business there. It was a very enjoyable and educational day.”
With the launch of the 2019 Prospectus, Get Global demonstrates their ability to live their tagline and truly be ‘where the world meets’. View the full 2019 Prospectus here.
Get Global 2019 will be held on Friday 26 July 2019 at THE GALLERY, International Convention Centre (ICC) Sydney.
Visit www.getglobal.com.au for more information.