Virgin Voyages’ President and CEO Tom McAlpin announced today [Friday 30 August, 2019] that the start-up cruise line is partnering with Travel the World (TTW) as its general sales agent (GSA) in Australia. The strategy, revealed at Cruise360 Australasia, marks Virgin Voyages’ first step to begin working with travel advisors in Australia.
Over the coming months, Travel the World will focus on training and registering travel advisors to do business with Virgin Voyages. Together, they aim to officially open for business with the Australian travel community by the end of this year.
“The Virgin family has a long history and a deep love of Australia, so we are thrilled to be able to begin what we know will be an exciting partnership with First Mates here,” said Tom McAlpin President and CEO for Virgin Voyages.
“Travel the World are an experienced partner with a proven track record of assisting cruise lines establish travel industry partnerships, so we are happy to be working together to introduce Virgin Voyages as an exhilarating holiday option for travel advisors to present to their clients.” Tom McAlpin, Virgin Voyages President and CEO
Andrew Millmore, Executive Chairman of TTW, said, “Travel the World is thrilled to be working in partnership with such an exciting company like Virgin Voyages. Their innovative approach to creating a distinct customer experience brings an energy that will inspire both the avid cruiser and the new to cruise alike. With our teams’ specialised Australian industry knowledge, built over 40 years, we look forward to introducing, growing and supporting Virgin Voyages’ First Mates program.”
Virgin Voyages is currently working with First Mates in the United States, Canada and the UK. The Australian travel advisor community will have the chance to register to do business and begin training to sell Virgin Voyages from September onwards. The company is starting out with Australia but aims to add New Zealand to their portfolio as soon as possible.
Virgin Voyages currently has four ships on order, due for delivery in 2020, 2021, 2022, and 2023. The brand’s first ship, Scarlet Lady, will sail four-, five- and seven-night sailings to the Caribbean from Miami beginning in April of next year. All voyages will feature a stop in Bimini, Bahamas, home of The Beach Club, a Mediterranean-inspired private beach club exclusively for Virgin Voyages’ ‘Sailors’ while the ship is on island.
Virgin Voyages offers a base commission of 10% on the entire transaction, with nothing held back or excluded. In addition, all First Mates or affiliated organisations can earn a Red Hot Bonus paid annually on sailed revenue up to an additional 6% if they meet certain production thresholds.
Virgin Voyages and Travel The World will host a training roadshow beginning 16 October, during which they will visit Melbourne, Sydney, Gold Coast and Brisbane.
Travel advisors interested in working with Virgin Voyages can contact Travel the World at 1300 857 037 or email email@example.com
In September, Virgin Voyages will have a team of recruits searching for talent aboard its ships. The recruitment drive will visit Brisbane, Sydney and Melbourne.