New Caledonia Tourism has introduced its first-ever e-learning platform for travel advisors, complementing an overhauled and enhanced trade website. The platforms aim to engage the industry and enhance agents’ knowledge and understanding of the South Pacific archipelago.
Advisors who complete the e-learning platform will also have the chance to win a place on a famil to New Caledonia, once travel restrictions have been raised.
Accessible at trade.newcaledonia.travel, the new trade website includes brochures, maps and imagery for agents as well as a dedicated section on how to sell New Caledonia, containing itineraries and a list of partner wholesalers. Industry events will also be added once social distancing measures have been relaxed.
The training platform, which is accessible at trade.newcaledonia.travel/training, features interactive content such as videos, images, mini-games and quizzes for agents to acquire relevant information to better sell New Caledonia. This platform includes one level with three modules, each taking approximately 20 minutes to complete.
The first module presents general information on New Caledonia, including its geography, history, fauna, flora, climate and more. The second module focuses on information travellers need before visiting the destination, including currency, entry requirements and cost of living. The third and last module focuses on everyday life and culture in New Caledonia. Additional levels, including new modules, are set to be added throughout 2020 and beyond.
A badge and score system adds an element of competition for agents as they work their way to achieve a New Caledonia specialist certificate. Those who rank highly in the badge and score system will go in the draw to win a spot on a famil to New Caledonia, which includes flights provided by Aircalin. More details on the incentive are available at trade.newcaledonia.travel/destination/incentives.
Emilie Hess, Director of New Caledonia Tourism in Australia, said: “Our agents are our backbone and we want to ensure they have access to the best, most up-to-date information on New Caledonia so they are well prepared to work with their clients both now and into the future.”
Judging by the early response, Hess said the tools have been warmly received by frontline sellers who are “looking forward to using the tools to learn more about the destination”.
“We hope it will allow them to discover more about the destination easily and in their own time,” Hess told LATTE.
Hess added that the platforms have been in the pipeline for some time, with the current COVID travel crisis providing an opportunity to fast track the launch this week.
“We know it’s been such a tough time for the industry and want to help in any way we can. We hope the new trade site and e-learning platform are useful tools for agents, that help them best serve their clients’ needs both now and into the future,” Hess added.