Scenic downsizes domestic group numbers

Two region-specific Australia brochures for 2021/22

Scenic has unveiled its 2021/22 Australia program, introducing a new journey through the Kimberley and smaller group sizes which will be capped at 24 passengers.

The Endless Wonders of Australia brochure collection comprises two new regional guides and 12 small group itineraries spanning the Northern Territory, Western Australia, South Australia, Tasmania and Norfolk Island. There is also a digital brochure on Scenic’s website that combines the complete range of trips – access it here.

The 2021/22 program has been curated by Scenic’s highly experienced local expert, Liz Crowley, Scenic Journey Designer Australia, New Zealand and Africa.

“Over recent years we’ve had one Australia brochure which was driven by convenience and to ensure agents could rack them. With the rise in demand for holidays closer to home we recognised that Australians are looking for tailored options,” Crowley told LATTE.

“The two new brochures recognise the special interests these destinations represent – the beauty and outback of NT/WA versus the more cultural, foodie and coastal Tasmania, South Australia and Norfolk Island offering. The two brochures also split by travel season due to geographic location.”

Crowley said the smaller groups in 2021/22, down from the previous maximum of 40 travellers, was driven by Scenic’s health and safety commitment to COVID requirements. Already, based on interest from Scenic’s Australia Preview program released a few months ago, the company has witnessed strong demand for its Kimberley and Northern Territory itineraries in 2021/22. Such has been the popularity of those journeys that additional dates have been added to the roster.

Crowley said the expanded domestic program will support the local industry, particularly Kangaroo Island which was devasted by bushfires last summer.

A new addition for 2021 is the 13-day Mystical Kimberley itinerary, a highlight of which is a flight directly into Purnululu National Park for an overnight stay in the heart of the Bungle Bungles. This tour also features visits to Kakadu National Park, Katherine Gorge and the famed Gibb River Road with an overnight stay at Emma Gorge Resort in El Questro Wilderness Park.

Click the cover to view the eBrochure
Scenic's 2021/22 SA/TAS/Norfolk Island brochure - Click the cover to view eBrochure
Scenic's 2021/22 WA/NT Brochure - Click the cover to view the eBrochure
Bungle Bungles

Scenic’s eight-day Gems of South Australia features a new Scenic Enrich experience at the biodynamic Gemtree Wines, where the winemakers sustainably and organically grow and farm their grapes.

The nine-day South Western Mosaic has been refreshed to include a stay at the new Westin Perth and a visit to Rottnest Island. A trip through the Jarrahdale State Forest to Kojonup is also included, where guests can explore the indigenous cultural centre of Kodja Place and walk through the beautiful Rose Maze.

Scenic’s 2021/22 Endless Wonders of Australia brochures are available to view online and for orders through TIFS from early October.

For details on Scenic’s Earlybirds program, offering savings of up to $1,000 per couple for new bookings made before 31 January 2021, see scenic.com.au

Lead image (supplied): Rottnest Island

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