Paris’ Golden Triangle is an unmissable area for luxury shopping in the 8th arrondissement, delimited by Avenue Montaigne, Avenue Georges V and the Champs-Elysées.
Vuitton, Chanel, Saint Laurent… The Plazza Athénée, the Shangri-La, the Royal Monceau… The Théâtre des Champs-Elysées, Fouquet’s, Crazy Horse… Prestigious names that the whole world dreams of. Whether it be for a monogram or simply for a spot of window shopping, enjoy an extraordinary day among the grand hotels, luxury brands, haute couture and refined eateries of the Golden Triangle.
Welcome to the Champs-Elysées
Honour where honour is due. Follow in the footsteps of Pretty Woman and stroll down the most beautiful avenue in the world from the Arc de Triomphe to the Rond-point des Champs-Elysées, savouring a fashion paradise offering window after window of high-class prêt-à-porter and luxury labels for your delight and delectation.
Stop off at number 60
Where the iconic Paris department store Galeries Lafayette opened an ultra-chic outlet in March 2019. Housed in a vast, 6,500-square-metre Art Deco building, it offers an immersive and exclusive shopping experience, more like a concept store than a department store. With emerging designers and established names from the world of fashion, inspired personal stylists, beautifully balanced food counters and eateries devised by Simon Porte Jacquemus, Galeries Lafayette has brought a little magic back to the Champs-Elysées.
For a touch of luxury and beauty
Head to Guerlain, one of Paris’s oldest parfumiers, which has been a fixture on the Champs-Elysées since 1914. Explore two centuries of legendary fragrances and creations – L’Heure Bleue, Shalimar, Habit Rouge, Terracotta, Rouge G de Guerlain and more – in a majestic Belle Epoque listed building.
Just a stone’s throw from the Elysée Palace …
… and the prestigious Christie’s auction house, discover Montaigne Market, at number 18 of the discreet and ultra-chic Avenue Matignon.
This vast 380-square-metre space spanning three levels is a paradise for fashionistas in the know. From prêt-à-porter to luxury, this multilabel concept store offers the best international designs for men, women and children, as well as accessories, a cosmetics corner and even a bookshop.
Fragrances, watches, tableware, legendary silk scarves, iconic bags … Hermès is a beacon of French luxury know-how and needs no introduction. Having started out manufacturing harnesses and saddles, Hermès remains a family business to this day, perpetuating a made in France tradition that draws admiration from the world over. The emblematic Kelly and Birkin bags are just two shining examples.
And no day in the Golden Triangle would be complete without a pilgrimage to Chanel, a temple of fashion and the quintessence of Parisian womanhood. It was here, at 31 rue Cambon, a stone’s throw from Place Vendôme, that Gabrielle “Coco” Chanel founded her fashion house in 1918. Initially a hat store, this address became the epicentre of Chanel’s world and the place where she presented all her haute couture collections. Still today, it remains the epitome of elegance and luxury.
Less bustling and more understated than the Champs-Elysées
Avenue Montaigne is the temple of Parisian chic and a location of choice for purveyors of haute couture and high-class leather goods.
Christian Dior, the inventor of the “New Look”, was one of the first to set up home there after the Second World War, and many other luxury brands followed in his wake.
In the grand townhouse at number 30, every detail oozes the pomp and elegance of the great couturier. Clothing, fragrances, accessories, leather goods, shoes … you will be bedazzled by the sheer refinement of the materials and the beauty of the décor.
A few metres away, the iconic LV monogram catches the eye. Louis Vuitton needs no introduction.
At 22 Avenue Montaigne, the international icon of luxury fashion offers a staggering range of top-notch leather goods, prêt-à-porter, fragrances and jewellery, as well as exceptional personalised service. You can go home with a completely customised bag, suitcase or shoes, choosing the shape, materials and colours you want. It doesn’t get much more luxurious than that!
At number 49
Kids are the focus at Bonpoint. The brand with the cherry logo is a pioneer of high-class prêt-à-porter for children and has been cultivating the charm of childhood for over 40 years.
The brand’s timeless classics – christening gowns, Victorian-style school uniforms and Liberty print dresses – sit alongside more urban collections. Everything in the store is hand-stitched and made in France. The epitome of luxury.
Round off your shopping day
With a top-notch cocktail in one of Paris’s most lavish luxury hotels, the Plaza Athénée.
Behind its splendid Belle Epoque façade, discover a bar offering contemporary design, antique panelling, a ceiling covered with a sumptuous deep blue fabric, and inviting sofas. Sit back and order a glass of champagne. Paris is your oyster.
Lead image: Champs-Élysées | © CRT IDF/Tripelon Jarry