The Luxury Collection debuts in South Korea

Gangnam-based Josun Palace opens in the heart of Seoul

Marriott’s The Luxury Collection brand has debuted in South Korea with the opening of Josun Palace, a Luxury Collection Hotel, Seoul Gangnam.

Originally built in 1914 as one of Korea’s first luxury hotels, the hotel is located within one of Seoul’s most vibrant and energetic districts. Just steps from the city’s most popular shopping and entertainment attractions.

Josun Palace, a Luxury Collection Hotel, Seoul Gangnam celebrates the heritage of the first opulent hotel in Korea, the century-old Chosun Hotel, once an iconic landmark in the heart of the city. Designed by renowned architectural team Humbert & Poyet of Monaco, Josun Palace redefines luxury by combining sophisticated, modern aesthetics with timeless Korean design elements such as strong lines and bold geometric patterns.

Josun Palace Suite Bathroom

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“Seoul is a vibrant and culturally rich city, making it a natural fit for our expanding footprint as we continue to offer our global explorers captivating home bases from which to explore all corners of the world,” said Philipp Weghmann, VP and Global Brand Leader for The Luxury Collection. “Josun Palace will draw on its storied legacy, and we’re delighted to offer our guests distinctive design and exceptional service as they discover this magical destination.”

Each of the hotel’s 254 rooms and suites has views overlooking Seoul and are furnished with the latest amenities for every comfort and convenience. For the ultimate in luxurious and restful night’s sleep, beds are outfitted with Frette’s exclusive ‘Andrea’ line. Each room and suite also features toiletries and bath amenities by The Luxury Collection’s signature ‘Le Chemin’ line by BYREDO, as well as a specialised private bar for guests who enjoy crafting their own cocktails and other drinks in-room.

There are five food and beverage options available, plus the Signature Luxury Collection programs include epicurean moments with hors d’oeuvres served daily at the Grand Reception, as well as weekly showcases of unique ingredients creating memorable gourmet experiences.


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