The UK’s largest family-owned hotel group, Edwardian Hotels London, will introduce the world’s first ‘super boutique hotel’ in Leicester Square this September.
The highly-anticipated new build, The Londoner, has been many years in the making and was initially slated to launch in 2020 before the pandemic saw that vision shuffled by more than a year.
Standing at 16 storeys, half of which are subterranean, The Londoner comprises 350 rooms, six concept eateries, a unique members club-style private area, a wealth of meeting and event spaces, a cinema and an entire floor dedicated to wellness.
The Londoner’s boutique approach and commitment to hospitality offers an experience designed to make guests feel at home. From the opulent 200-square-metre Tower Penthouse duplex suite to the expansive Trafalgar Suites – covering 119 square metres and offering impressive living areas, kitchenette, and foyer – The Londoner offers the highest levels of luxury for those looking to entertain and impress.
Guest rooms and public areas of the hotel are home to an expertly curated roster of art pieces, breathing life and character into the hotel. The art collection throughout is a mixture of price points, mediums and genres and includes classic and contemporary pieces and those from emerging designers.
The Londoner offers guests round the clock access to its own private members club-style space, The Residence. The 24-hour club, strictly for guests only, is hidden from the happenings of the wider hotel and features an exclusive collection of discrete spaces for relaxing, working and indulging. For intimate dining, The Residence’s Y Bar and The Drawing Room offers an à la carte menu and a curated reserve wine list, complemented by signature house cocktails.
Guests will also be able to experience The Whisky Room, where a secret passage reveals an intimate 14-cover parlour for guests to explore the world of whisky including rare, renowned and the yet-to-be-discovered tipples. Guests can also enjoy complimentary items from the moving Residence Cart – offering fresh breakfast delicacies in the morning followed by Mediterranean antipasti.
As well as offerings exclusively for hotel guests, The Londoner features several F&B concepts open to the public that honour and re-shape the legacy of the West End, all created by Amir Jati, Creative Director of Food & Beverage Service Excellence at Edwardian Hotels London. With more than 10 years of experience leading Nobu’s global private dining and events team, Jati oversees all of the creative direction and operations across The Londoner’s food and beverage outlets.
Located on the ground floor, The Londoner’s signature restaurant, Whitcomb’s, offers an escape to the Mediterranean and a morning-to-night destination where diners can experience petit déjeuner (breakfast), prix fixe lunch, a pre-theatre and an all-day dining menu featuring small plates and mains evoking the essence of contemporary French cooking, with influences from surrounding Mediterranean cuisines.
The Stage offers an all-day program of food and beverage menus centred around the luxury, glamour, elegance and sophistication of its headliner, champagne. The Stage’s offering brings about a fusion of classicism through coveted vintages, prestige cuvées and the finest ingredients with a cosmopolitan and modern attitude, fitting of The Londoner’s central London location and state-of-the-art design.
Located on the corner of St Martin’s Street and Orange Street is a neighbourhood drinking spot Joshua’s Tavern, specialising in terroir-led gin and tonics. Located atop The Londoner is the decadent rooftop izakaya lounge, 8 at The Londoner, presenting a palette of world-class modern Japanese cuisine and innovative mixology.
The Retreat will be The Londoner’s complete ecosystem for wellness, merging best-in-class fitness, nutrition and nourishing therapies with other wellness practices, bringing a completely new style of holistic wellness to the West End.
Rates start from £400 per night. Reservations are available for guests arriving 6 September 2021.
More at thelondoner.com
Image credit: Andrew Beasley