Mary Gostelow is entertained in London

Girlahead checks-in to the Haymarket Hotel

We see the name of Daniel Craig – sorry, he is now officially, Sir Daniel Wroughton Craig CMG – featured almost more than ‘No Time To Die’ itself. The world is intimate with every detail of James Bond’s sartorial attire, from Turnbull & Asser shirts and Sunspel tees, Tom Ford suits and Barbour jackets, to Danner hiking boots, Orlebar Brown swimtrunks and Omega Seamaster watches (or do we say time-keeping wearables?). And more.

It is tempting to think that Bond might like Firmdale Hotels’ Haymarket Hotel in London.  It is, after all, so handy for stocking up on all those brand essentials. (Some, by the way, get confused and think that Daniel Craig is associated with sculptor Tony Cragg, who yes, does have a son called Daniel.)

Brumus Bar, Haymarket Hotel, London
Tony Cragg, officially Sir Anthony Douglas Cragg CBE RA, is one of the artists displayed at the Haymarket Hotel. This is a hotel, by the way, that has quite a story of its own to tell. Originally an early-19th century building attributed to John Nash, it was, in the years up to 2007, London West End’s main American Express office, providing a lifeline to international travellers. Many experienced-travel globalists instantly recall heading there to pick up messages from the family, back home in Canberra, Wellington or wherever, or, sadly, to get help about missing travellers cheques. Now, thanks to its owner, the Crown Estate, and Firmdale Hotels management – here currently led by group Operations Manager Lisa Brooklyn – it is a really convenient 50-room hotel, with a townhouse appendage.
One Bedroom Suffolk Suite, Haymarket Hotel

The 85 sqm Suffolk Suite, in soft complementary pastels, of course has a Firmdale differentiator, a full-size tailor’s dummy. All Firmdale properties’ design, and collections, are under the divinely empathetic and softly-professional eye of Kit Kemp, who co-owns the company with her husband Tim Kemp. In the Suffolk Suite, she has ‘dressed’ the dummy in a striped skirt that complements the flowers in the velvet-edged bedhead. Throw your coat over the mannequin, or temporarily dress it in the gear you might need to look at art, in the hotel or in nearby galleries with Firmdale’s Cultural Ambassador, Olivia Paterson.

Brumus Restaurant, Haymarket Hotel, London

SO much to do here. The hotel is five minutes’ walk from Fortnum & Mason, and it is only slightly more to Piccadilly, and Green Park Station, for the underground journey to Wimbledon. Even closer, like right next door, is Theatre Royal, Haymarket. Book ahead now, for Only Fools and Horses, The Musical. All so convenient, and such fun.

Swimming Pool, Haymarket Hotel, London

Lead image: Townhouse, Haymarket Hotel, London.

Mary Gostelow publishes the daily and a unique weekly 15-minute industry Mary Gostelow Girlahead Podcast, both part of Almont Global.

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