InterContinental Hotels & Resorts is adding a 120-key all-suite and villa resort to its stable in Bali, Indonesia.
InterContinental Bali Sanur Resort is a rebrand of the hotel formerly known as Fairmont Sanur Beach Bali, and will relaunch with a fresh identity. It will be the fourth InterContinental branded hotel in Bali.
The beachfront resort is located on Sanur Beach – known for its long stretch of sandy beach with shallow waters – and boasts 26 villas, each with a private pool, as well as 94 suites.
“This signing fits in with our strategic focus to expand our luxury and lifestyle portfolio across Indonesia which continues to grow with existing brands as well as the debut of new brands including Kimpton and Regent in both city and resort locations,” said Serena Lim, Vice President, Development, South East Asia and Korea for InterContinental Hotel’s overarching company, IHG Hotels & Resorts.
“InterContinental Bali Sanur Resort will be a great addition to our Luxury and Lifestyle portfolio with its stunning beachfront location, expansive grounds, and the range of luxury suite and villa accommodation choices.
“Around the world we are seeing where people can travel, they are travelling and leisure demand has been the main segment driving the recovery making it a wonderful time to be expanding our brand presence in one of the world’s most popular holiday destinations.”
Pre-pandemic, Sanur Beach was growing in popularity with increasing supply of hotels, restaurants and bars and travellers looking to enjoy the laid-back nature of Bali while being easily accessible from the airport and the city.
Dato Sri Tahir, Chairman of Mayapada Group which owns the property, said: “Indonesia, including Bali, has started to open up to international travellers and I’m confident that we will see both domestic and international tourism rebound quickly.
“Reopening the resort now will help to support Bali’s tourism recovery as the island looks forward to the traditional peak demand period as well as hosting the G20 in October 2022. As a business we always look to give back to the community and with the rebrand to InterContinental we will be able to welcome back hotel colleagues and provide enhanced training and career opportunities with the backing of IHG’s global systems and processes.”
This year InterContinental Hotels & Resorts toasts its 75th Diamond anniversary.
Today, InterContinental Hotels & Resorts has 205 hotels and over 70 in the pipeline. In Indonesia, travellers can experience the InterContinental Life at InterContinental Bali Resort on Jimbaran Bay, InterContinental Jakarta Pondok Indah and InterContinental Bandung Dago Pakar.
Images featured are of the former Fairmont Sanur Beach, Bali.