LXR Hotels & Resorts, a luxury brand of Hilton, has earmarked a late 2022 debut in South East Asia with a property in Bali, Indonesia.
The all-villa resort, currently trading as Jumana Bali Ungasan Resort (formerly Banyan Tree Ungasan Resort Bali), will join a steadily growing portfolio of LXR properties located in London, Santa Monica, Dubai, Bodrum, Las Vegas, Seychelles, Seattle, Kyoto and Anguilla.
The 72 suite and villa resort offers unobstructed panoramic views of the Indian Ocean. The property will feature five dining concepts, including an all-day dining restaurant, a specialty restaurant, a beach club and two bars, along with a clifftop chapel, fitness centre, spa and a kids club.
“We are thrilled to partner with PT Surya Semesta Internusa Tbk to introduce LXR’s unique approach to luxury hospitality in Bali, one of the world’s most beloved travel destinations,” said Guy Phillips, SVP, Development, Asia and Australasia, Hilton. “This resort marks our fourth resort on the island and is a signal of our commitment to expanding our luxury portfolio with the right partners, in the right destinations, across the region. The signing also bears testament to the relevance of the brand ethos that speaks to the evolved needs of luxury travellers.”
Nils-Arne Schroeder, VP, Luxury & Lifestyle, Asia Pacific, Hilton said: “The Uluwatu region in Bali offers an alluring mix of clifftop views, local heritage and authentic culture which – coupled with LXR’s commitment to providing personalized service and immersive experiences – are the perfect blend to create profound travel experiences for independent and discerning travellers. When it opens, I am confident it will be a distinctive, best-in-class luxury resort that is set apart by its interpretation of the island’s unique culture and the immersive experiences our team members will deliver.”
The website of Jumana Ungasan Bali Resort notes the property is currently being managed by Hilton as it undergoes a refurbishment prior to the rebrand.
“Until such time, the resort does not yet participate in the Hilton Honors program, and Hilton Honors members staying at this hotel will not earn points or receive Hilton Honors member benefits during this time,” the website states.