Azamara partners with Versonix Seaware for new reservations platform

Enhanced technology to be delivered in Q1 2023

Azamara has confirmed it will partner with Versonix Seaware for its new booking platform to launch in early 2023, and exclusively foreshadowed by LATTE earlier this month.

Versonix Seaware is a software company that provides an integrated platform to cruise lines that maximises efficiency through sales, marketing and revenue yield management capabilities. Through this partnership, Azamara is committed to simplifying the overall booking experience with updated technology platforms for its travel advisors and guests, making the business process with Azamara as seamless as possible.

The software is used by other cruise companies including AmaWaterways, Lindblad Expeditions, Hurtigruten, Windstar Cruises, SeaDream Yacht Club and Virgin Voyages.

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“We are very pleased to officially partner with Versonix Seaware to provide a more seamless customer experience for our travel partners when booking with Azamara,” said Carol Cabezas, President of Azamara. “We’re focused on creating a smooth transition for travel advisors and guests to our new Seaware reservations platform.”

The launch of Azamara’s new reservations platform will be developed in partnership with Versonix Seaware, which has revolutionised the cruise and travel industry by powering reservations for over 20 million passengers and 100 ships around the world each year. Today, Versonix Seaware’s best-in-class reservation platform maintains a customer-centric and revenue management-driven solution, which can be seamlessly integrated into distribution channels including OTA, GDS, B2B, B2C and contact centres.

Azamara Pursuit, Monte Carlo

“We are excited about the opportunity to collaborate with Azamara, and to be part of its new and differentiated experiences for guests and travel agents,” said Yuri Polissky, Chief Operating Officer of Versonix. “Versonix Seaware will be arming Azamara to deliver world-class service to travel agents and guests, while providing a seamless and hassle-free reservations booking experience. In addition, Versonix Seaware will enable Azamara to enhance its Destination Immersion experiences even further.”

In advance of the system going live, travel advisors currently enrolled with Azamara will be provided training along with their personal log-in details.

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