TravelManagers heightens cruise focus with new appointment

Former exec joins Australian home-based travel network

TravelManagers is ramping up its cruise focus, appointing Lia Malone to the newly created role of Cruise Product Manager. Malone joined the company’s National Partnership Office (NPO) team last month, bringing with her more than ten years’ extensive experience in the cruise industry.

Tanyu Cilek, TravelManagers’ Finance & Commercial Manager said Malone’s appointment has been enthusiastically received, with personal travel managers, cruise companies and wholesalers all applauding her recruitment.

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“Lia has a wealth of experience within the cruise industry,” Cilek said, “most recently as heading up the product team at We’re delighted to welcome her and excited to put her skills to great use.”

Malone’s past experience also included a 2.5 year stint with Silversea Cruises as a Cruise and Groups Consultant.

According to Cilek, TravelManagers is looking to build on its already strong track record cruise sales, with Malone tasked to identify further opportunities for growth.

“Lia will be supported in her role by our Cruise Operations Executive, Leeanne Freeman: together, they will work with TravelManagers’ cruise partners to identify ways in which we can work more closely, increase customer reach and grow sales.”

Equally important will be Malone’s focus on upgrading product training for PTMs, equipping them with the necessary skills and product knowledge with which to expand their client
demographics and grow their sales.

“Prior to the pandemic, cruise sales were growing steadily, and we are already seeing a return to that upward trend,” Cilek noted. “The cruise market represents a key component in the overall recovery of the travel sector, and Lia’s appointment as Cruise Product Manager will ensure that our PTMs are well resourced to capitalise on its resurgence.”

Lia Malone, Cruise Product Manager, TravelManagers
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