Virtuoso welcomes W Algarve into Preferred program

Portugal's maiden W Hotel now a member of luxury global travel network

W Algarve in Portugal has been accepted into Virtuoso’s exclusive portfolio of luxury travel partners, comprising over 2,200 preferred suppliers in 100 countries.

Opened in May 2022, the property features 134 rooms and suites, plus 83 residences, offering picturesque views and spacious balconies.

Ricardo Gomes, Director of Sales of W Algarve, said inclusion in Virtuoso will present new sales and marketing opportunities to the network’s more than 20,000 luxury travel advisors and their clientele.

“Virtuoso’s acceptance process is incredibly selective, so becoming a preferred partner is a true honour,” said Gomes. “The reputation Virtuoso member agencies have for outstanding dedication to their clients is a perfect fit with our own bespoke approach to service.”

From the hotel’s design that is rooted in Portuguese history and culture, to the W brand’s signature music programming and exciting new dining experiences, W Algarve is a destination where international jet setters and local tastemakers can discover an unexpected side of Portugal.

Amenities for Virtuoso travellers staying at W Algarve include a room upgrade upon arrival (subject to availability), a daily breakfast buffet for up to two guests per room, a specially curated in-room welcome amenity, a US$100 resort or hotel credit to be utilised during the stay and other special benefits.


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