The Travel Corporation has confirmed the relaunch of its high-end small group journeys specialist, Luxury Gold. The revival of Luxury Gold follows a COVID pause and is accompanied with new branding built around “The New Golden Age of Travel”.
The program kicks off with a hefty 156-page brochure, showcasing 27 journeys across Africa, Asia, Europe, India, North and South America, and in Australia and New Zealand, with departures commencing this year.
“With multiple sources citing exponential growth and demand in the luxury travel industry, the brand is offering 30 limited edition small group journeys to the world’s most sort after places, all with the finest end-to-end travel experience,” The Travel Corporation (TTC) said.
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The new branding “will reflect these sentiments with aspirational, flawless visuals and a refined champagne and caviar colour palette,” the TTC added.
“It’s clear that affluent travellers intend on travelling in 2023 and are looking to book those once-in-a-lifetime tours that include all the luxury and ease of a high-end travel experience,” said Toni Ambler, Managing Director of Luxury Gold, Australia, and New Zealand.
“We’re excited for Luxury Gold to meet this demand, offering a refined and immersive travel experience in a small group setting.
“With the relaunch of Luxury Gold, travellers will have an elevated travel experience, with magnificent stays, exceptional dining, and curated experiences,” Ambler said.
The brand describes the Luxury Gold experience as delivering unforgettable Passport Moments. These are the golden threads that make up every journey, and promise travellers more than just destination stamps in their passport, but a collection of magnificent experiences to create memories of a lifetime.
Guests will be pampered in stays at glamourous, 5-star accommodations including Belmond, Red Carnation, JW Marriott hotels, plus unique boutique stays, such as Ashford Castle in Ireland and the Lion Sands Game Reserve in Kruger National Park, South Africa. These stays are paired with exceptional, curated bucket list experiences, such as exclusive after-hours visits to attractions including the Jaipur City Palace for afternoon tea and the Doge’s Palace in Venice for a private tour.
Luxury Gold’s rebranded Founder’s Collection also includes exclusive meet and greets specially curated by founder, the late Stanley Tollman, as a result of friendships he made throughout his lifetime. Guests on select departures with these experiences can meet with European nobility, legendary locals and celebrated icons in historic sites or ancestral homes for an even deeper and authentic experience.