Rosewood Hotels & Resorts has been selected to manage a new ultra-luxury property in Seoul, forecast to open in 2027. Rosewood Seoul will be situated beside Yongsan Park, within the Parkside Seoul project that is set to occupy the former United Nations Command.
The location of Rosewood Seoul holds significant cultural, historical, and geographical value and places visitors within an exceptional area of the city. With frontage along Noksapyeong-daero, one of Seoul’s main thoroughfares, The Parkside Seoul serves as a connector to both the city’s traditional business district to the north and the modern Gangnam area to the south.
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Akin to Central Park in New York or Hyde Park in London, the hotel’s neighboring Yongsan Park will serve as a new hub that stretches from the banks of the Han River to the foot of Namsan Mountain and includes noteworthy attractions such as the National Museum of Korea.
Guests of Rosewood Seoul will find more opportunities for exploration and discovery in the hotel’s surrounding Itaewon area, one of Seoul’s most affluent neighborhoods. Here, sophisticated shopping, world-class dining, and elegant nightlife are all within easy reach.
“Seoul is one of Asia’s most dynamic metropolises known for its innovation
while simultaneously honoring its distinctive history and heritage,” said Sonia Cheng, Chief Executive Officer of Rosewood Hotel Group. “We look forward to exploring this destination through the Rosewood lens and are thrilled to be working with our partners at Eleven D&C Co. to create an elevated lifestyle experience that will bring attention to Seoul amongst a new generation of ultra-luxury travelers.”
Rosewood Seoul will feature approximately 250 rooms and suites, amongst the largest in the city. An urban resort in its own right, the property will include seven restaurants and bars and comprehensive wellness facilities and it will also be home to an Asaya spa. This expression of Asaya will be designed to incorporate offerings that speak to Korea’s cutting-edge approach and commitment to health and beauty