Atlas Ocean Voyages has introduced a loyalty program for past and future guests called Atlas Yacht Club. The five-tiered program offers benefits and exclusive offers for guests, with top-tiered guests receiving a cruise of up to 10 nights duration for free.
Guests are automatically enrolled in Atlas Yacht Club when they make their first cruise booking. Using their loyalty number, guests can register at MyAtlas to indicate their personal preferences such as mini-bar beverages, preferred bed configuration, parka and rubber boot sizes, and any special requests. As a member of the club, loyalty guests will enjoy benefits, special savings on select voyages, private cocktail parties with the captain and senior officers, and onboard credits up to US$200 per guest.
Subscribe to LATTE Cruise’s free eNewsletter to keep up to date with everything in the luxury cruise space.
Based on the number of nights sailed, the loyalty program offers purple, bronze, silver, and gold membership levels, culminating with the Captain’s Yacht Club for those guests who sail for 201 nights or more.
The Purple membership level is for guests who sail 7-35 nights, Bronze-level for those sailing 36-75 nights, Silver-level for sailing 76-125 nights, and Gold-level for those sailing 126-200 nights.
View the full range of perks for each tier on the below table:
Additionally, past guests of Atlas may refer friends and family to sail on their first expedition and the new guests will receive the applicable loyalty savings as offered.
The complimentary cruise available to top-tiered Captain’s Yacht Club members is based on booking a cruise within 45 days of departure.
“Atlas was founded on uniquely offering immersive expeditions aboard luxury yachts, so we’ve taken an equally unique approach designing our loyalty program,” said James Rodriguez, President and CEO of Atlas Ocean Voyages.
“I have met many customers who rebook while on board because they crave another adventure with us. This new program is our way of thanking them for their commitment to the brand,” Rodriguez added.
Terms and conditions listed on the small ship operator’s website indicate that the Atlas Yacht Club benefits “do not apply to Travel Advisor promotional offers” such as reduced rates, seminars at sea and interline reservations.