Virtuoso’s recruitment program backed by 20+ local agencies

Luxury travel network opens up member support for talent search

Virtuoso has today confirmed the launch of its Advisor Recruitment Program to the Australian market, as flagged at the recent Virtuoso AU/NZ Forum in Fiji.

The program is designed to assist Virtuoso’s member agencies experiencing talent shortages in connecting with and hiring qualified luxury travel advisors from outside the Virtuoso network, including those who are newer to the industry or small agencies looking for a host. Advisor applications are inputted into Virtuoso’s database, where proprietary technology matches participating member agencies with advisors based on respective needs, niches and available job openings.

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Australia is the second region to welcome the Advisor Recruitment Program, and 22 regional members confirmed their participation prior to the launch. The first roll-out of the program was soft-launched in the United States this past February, where 37 member agencies are enrolled and 16 advisors have been placed.

“We’re thrilled to launch Virtuoso’s Advisor Recruitment Program in Australia as a resource for our members to recruit talent at a time when the demand for professional travel advisors is ever-increasing,” said Fiona Dalton, Virtuoso General Manager, Australia.

“Early participation from nearly two dozen of our regional members is a great indicator that the program will mirror the successful outcome seen in the U.S. thus far and aid agencies in growing their businesses by bringing in quality talent,” Dalton forecast.

All advisors hired via the recruitment program are required to complete the Virtuoso Certified Travel Advisor (VCTA) course. The program’s debut locally was foreshadowed exclusively by LATTE.

The VCTA is an elite qualification designed to fast-track the development of those who are new to the travel advising profession. VCTA serves as a resource for experienced advisors who recently joined the Virtuoso network, as it lays the groundwork for establishing a solid career path in the luxury travel market segment. The course is facilitated in region by Michele Duncan, Regional Professional Development and Training Specialist – Australia and New Zealand.

Advisors interested in applying for the Recruitment Program can learn more at

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