Marriott’s Autograph Collection signs on for AlUla

250 room, suite hotel in downtown AlUla earmarked for 2025 opening

Marriot International has confirmed a second Autograph Collection property for Saudi Arabia. The new project will be located in the heart of downtown AlUla and is slated to open in 2025.

Positioned adjacent to the AlUla Museum and opposite the Farmer’s Market, the AlUla Autograph Collection hotel will feature 250 rooms and suites, and extensive recreational and entertainment offerings including four dining venues, a spa, a swimming pool, fitness centre and more.

Commenting on the agreement, Naif AlHamdan, Managing Director of AlUla Development Company, said: “We are thrilled to partner with Marriott International to open an Autograph Collection hotel in AlUla. This collaboration aligns with our objective of enhancing the hospitality, tourism and real estate sectors in AlUla and ensuring an unforgettable experience for our visitors.

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“AlUla Development Company is committed to building on AlUla’s extraordinary heritage, history and natural beauty through sustainable development and will contribute to the economic diversification and tourism goals of the Kingdom, in line with PIF’s strategy and Vision 2030 – and this is just another step in that direction.”

Sandeep Walia, Chief Operating Officer, Middle East, Marriott International said, “We are delighted to work with AlUla Development Company to bring Autograph Collection Hotels to an exciting destination for global travellers to discover in Saudi Arabia. We look forward to building this relationship with UDC and continuing to support the growth of the tourism sector in Saudi Arabia.”

Autograph Collection’s portfolio currently features over 290 hotels globally. Each hotel is a product of passion and a personal realization of its individual founder’s vision, making each hotel singular and special. Hand-selected for their inherent craft, Autograph Collection Hotels offer rich immersive moments that leave a lasting imprint.

In March this year, Marriott announced it would bring the Autograph Collection to the Sindalah luxury island destination in the Red Sea, in partnership with NEOM.

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