Signature Travel Network hosted its second annual Suite Club event from 8 to 13 January in Los Cabos, Mexico. The exclusive event recognised a group of Signature’s top-selling luxury hotel advisors with five days of insider access, networking and distinctive experiences offered by Los Cabos’ premier resort partners.
Sponsored by the Los Cabos Tourism Board and hosted at Grand Velas Los Cabos and Zadún, a Ritz-Carlton Reserve, the event also gave the 30 attending Signature advisors a first look at the newly opened Grand Velas Boutique Los Cabos. Advisors enjoyed site inspections and unique partner experiences at Waldorf Astoria Los Cabos Pedregal, Montage Los Cabos and Chileno Bay Resort & Residences.
“Following Signature’s record sales year in 2023, our Hotels & Resorts program continues to be a key priority for our network, and we are focused on how we can best support our members and preferred suppliers,” said Jordin Greene, Vice President, Hotel Partnerships at Signature Travel Network.
“Signature’s Suite Club is a wonderful opportunity to recognise our top luxury hotel advisors, while providing networking and unparalleled experiential learning, which will help them grow their business and drive sales for our partner hotels.”
At the event, Signature advisors experienced resort amenities firsthand, including cooking classes, chocolate tastings, spa treatments, wine samplings and yoga sessions.
Advisors also participated in custom excursion experiences off-site courtesy of Signature’s newest partner, InCabo Travel, a boutique luxury destination specialist focusing on FIT travel. Through the relationship with InCabo Travel, advisors in the Signature Travel network can offer various unique adventures and MICE options in Cabo San Lucas, including whale watching and snorkeling, water activities, Pelicano 17 sailing tours and visitations to the Arch of Cabo San, Sea Lion Colony and Chileno Bay.
“It was such an honor to be nominated for Suite Club, and the event was outstanding. We got to build relationships with other top producers, brainstorm with the Signature team on how to grow our luxury business and experience many incredible Signature partner hotels,” said Lori Kenner-Boca, Travel Advisor at Express Travel.
“Visiting Cabo and the resorts to get first-hand experience is an incredible tool for advisors to close the sale and I can’t wait for future Signature events!” she added.