Rocco Forte Hotels expanding to Naples

Capri Group's Palazzo Caravita di Sirignano to join Rocco Forte portfolio in 2027

Rocco Forte Hotels will launch its first hotel in Naples after inking a new management agreement with fashion company Capri Group. The 5-star hotel, expected to open in 2027, will be located in Palazzo Caravita di Sirignano, adjacent to the Villa Pignatelli museum.

The Colella family, owners of fashion brands Gutteridge and Alcott, acquired the property in 2018 and since its acquisition, Nunzio Colella, CEO, has stated his ambition to provide Naples with a hotel experience that matches the individuality and charm of the city.

Previously a noble residence, the building has extraordinary features and an important history. Built in 1535, the first palace along the Riviera di Chiaia, Palazzo Sirignano was inhabited by noble dynasties such as the Bourbons and the Princes of Sirignano. The restoration of this historic building has been assigned to acclaimed architect Michele Bönan, renowned for his architectural and interior design work on prestigious hotels and residences.

Nunzio Colella, President, Capri Group and Sir Rocco Forte | Credit: Golf and Travel

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The Rocco Forte Hotels Naples project includes 46 spacious suites, a rooftop with a panoramic pool, two restaurants, generous private gardens, a bar, and a large spa. The opening is scheduled for 2027.

“I am honoured to be opening a Rocco Forte hotel in such a fascinating building in Naples,” says Sir Rocco Forte.

“We bring the experience of three generations of hospitality and the impeccable service for which Rocco Forte Hotels is known worldwide. I thank Nunzio Colella for his trust and am excited to embark on this new adventure together.”

Palazzo Sirignano Interior

Nunzio Colella commented: “I am proud to offer my city a luxury destination under the Rocco Forte Hotels brand and designed by the architectural star Michele Bönan. It will be a top-notch experience that will elevate Neapolitan hospitality to the level of major international cities. I thank Sir Rocco Forte, the Superintendency, the Municipality of Naples, and all our partners who will make this dream come true.”

Rocco Forte Hotels has 14 properties, including eight across Italy, with three future openings coming to Sardinia and Milan (two).

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