Journey Beyond’s big day out

Words by Helen Hayes

Journey Beyond, Australia’s largest and leading experiential travel group, welcomed 80 guests including partners, stakeholders and media to ‘A Taste of Journey Beyond’ event at Adelaide Parklands Terminal on Wednesday this week.

Guests were welcomed by Mickey Kumatpi O’Brien, a senior Kaurna man who said that the ‘iron rails’ bring people together and help share culture, before several members of the management team, including Chris Tallent, CEO; Alicia Triggs, Executive Sales General Manager for Sales and Partnerships; Justine Lally, Executive General Manager Marketing; John Barnett, General Manager of Outback Spirit; and David Donald Executive General Manager Journey Beyond Rail, shared multiple announcements.

Chris Tallent, CEO, Journey Beyond

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Zoe Bettison, The Minister for Tourism and Minister for Multicultural Affairs, South Australia, also spoke to the importance of Journey Beyond to not only South Australia, but also the country as a whole.

Announcements on the day included the formal launch of Journey Beyond’s Corporate Social Responsibility Program, Journey Lightly, with the pillars of people, place and planet; the announcement of a partnership with Paspaley along with the launch of a new Behind the Scenes tour of Paspaley Pearl Farm; and the extension of the Perth-Sydney itinerary which will now run over five days and include off-train experiences in Kalgoorlie, Cook, the Barossa, Broken Hill and the Blue Mountains.

Zoe Bettison, South Australia Minister for Tourism and Multicultural Affairs

A signature dinner for the Indian Pacific was also announced, which will take place in the Barrel Room at Seppeltsfield. This experience will rival the signature dinners already offered on The Ghan and the Great Southern.

Outback Spirit became the first land cruising company to offer all-inclusive packages, and announced a shorter tour of Arnhem Land for guests who might be time poor.

A highlight of the day for guests was boarding The Ghan – celebrating its 95th year in 2024 – to see the brand new Gold Premium class cabins, lounge and restaurant cars, which will roll out in early April. Gold Premium sits between Gold and Platinum classes and bookings have been very strong. Guests also had a look through one of the brand new Outback Spirit expedition vehicles, admired the locomotives for all three trains – the first time all three have been in the same place at any one time – and went back in time onboard the elegant Royal Carriage and Governor General’s Carriage, both built in 1920 for a royal visit.

Guests enjoyed free-flowing Bollinger, a multi-course meal served at exquisitely decorated long tables on the platform, and were gifted Jurlique bags, with Jurlique coming on board as the amenities partner in Platinum cabins.

Lead image – from left are: Christian Rothe, House of Fine Wine (Bollinger); Andree Mitchell, Trade Marketing Executive at Journey Beyond; Alicia Triggs, Executive Sales General Manager for Sales and Partnerships, Journey Beyond, and Cherie Hutchinson, Farm Manager at Jurlique International.

Journeybeyond.com

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