Sofitel New York to undergo extensive refit

Every facet of the 398 guestrooms hotel to be revamped for Sofitel's 60th anniversary

Sofitel New York has revealed details of a comprehensive refurbishment project coinciding with the 60th anniversary of the Sofitel brand this year. The initiative marks a significant milestone for Sofitel, reflecting its commitment to dynamic and refined luxury under the leadership of CEO Maud Bailly.

Sofitel New York’s overhaul will encompass all facets of the hotel, including the 398 guestrooms, comprising 51 suites and the Presidential Suite. The building’s iconic skyscraper One Bedroom Suites with skyline views, and the Terrace Suites providing vistas of the Chrysler or Empire State Buildings from private outdoor terraces, will also be renovated.

The lobby level, meeting spaces, guest elevators and corridors will also be transformed during the project.

Sofitel New York transformation - Lobby Reception render

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The highly anticipated renewal of Sofitel New York in Midtown Manhattan will commence late 2024 with the completion of the public areas scheduled by Autumn 2025.

For more than two decades, Sofitel New York has been bringing the French art de vivre to New York. Led by designers HBA San Francisco, renowned for narrative-driven spaces that evoke emotion and inspire discovery, the hotel’s current design blends Parisian Art Deco with 1940s Manhattan glamour. The new designs continue to embrace this concept, marrying Parisian style with New York’s urban spirit.

Drawing inspiration from the significant impact of L’Art Décoratif on the city—from the monumental beauty of architectural landmarks that sculpt the skyline to the influence of French fashion and art movements on daily life—the design creates a dialogue between sleek modernity and timeless elegance. Patterns derived from Art Deco and Art Moderne motifs, along with French fashion influences, are combined with intricate detailing and luxurious materials to create a sense of refined opulence.

Sofitel New York transformation - Queen Bedroom render

Striking works of art add vibrant energy to the sophisticated spaces, embodying New York’s artistic dynamism—chic and irreverent, bold, and sophisticated.

The colour palette balances refinement and boldness, with tones of black, gray, white, and gold serving as the canvas, while vivid artworks and striking metallic accents will capture attention and inspire admiration.

The entrance retains the hotel’s original stonework, complemented by black marble stone and wood at the bell desk, black accent paint at the curvilinear walls and ceiling detail, and adornments of metallic gold.

Sofitel New York transformation - Entry render

As a pioneer of French luxury hospitality since 1964, Sofitel has continually evolved to offer heartfelt and committed luxury with a French zest. With a seamless blend of local culture and French joie de vivre, Sofitel delights travellers who appreciate elegance and subtle refinement, offering them authentic service that transcends expectations.

The refurbishment of Sofitel New York is part of an ambitious global project to renew Sofitel.

The visionary repositioning of the Sofitel brand will see a significant number of refurbishment projects, including the recently launched full renovation of Sofitel Montréal Carré d’Or and Sofitel Philadelphia at Rittenhouse Square.

Sofitel New York transformation - Living Room

“We are excited to announce the refurbishment of the iconic Sofitel New York in the same year as our 60th anniversary, marking a new era for Sofitel,” said Maud Bailly, the CEO of Sofitel, MGallery and Emblems.

“With around 26% of our global network undergoing or clearly committed to renovations, including Sofitel Legend The Grand in Amsterdam, and Sofitel Sydney Wentworth, we are actively elevating our guests’ experiences. This year, we are opening five new Sofitel hotels worldwide and have already announced two new locations—Sofitel Jaipur Jawahar Circle and Sofitel Legend The Mozart Prague.

“Our goal is to bring a little piece of France everywhere, supported by our dynamic pipeline of 30 hotels set to open by 2027.”

“At Sofitel, we believe in a luxury that also serves a greater purpose. We are committed to a positive impact on our industry, aiming for 100% of Sofitel hotels to be eco-certified by 2025 and ensuring that more than 30% of our general managers are women by the end of 2025,” added Bailly.

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