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Marketing
Virtuoso is already kicking goals locally ahead of the debut of its 'So Virtuoso' consumer marketing entry in Australia. Launched in the US and UK in the latter half of 2022, the luxury travel network's first-ever B2C push aims to lure more high-worth clients into its net globally. Unveiled at Virtuoso Travel Week in Las Vegas last August, 'So…
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Fiji to target visitor dispersal, sustainability
As Tourism Fiji's 'Open for Happiness' campaign led by Rebel Wilson nears 230,000 views on YouTube, 13,000 likes on Instagram and 2,000 thumbs-up on Facebook,…
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South African Tourism appoints Lead Marketing Agency
South African Tourism announced on 31st July the appointment of FCB South Africa as its Lead Marketing Agency in the execution of its mandate to market…
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Vivid Sydney recognised as the top global tourism event
Vivid Sydney has been recognised as a world leading event, taking out one of the top honours at the 2015 Pacific Asia Travel Association Grand and Gold Awards.
Minister for Trade, Tourism and Major Events Stuart Ayres announced Vivid Sydney won the Gold Award in the Marketing – State Government Destination category, recognising State or city…
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Magic million: Maldives sets tourism goal for 2016
Maldives Marketing & PR Corporation has launched its new marketing campaign ‘Visit Maldives Year 2016’ during the 27th UNWTO conference at the Bandos Island…
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